In the spirit of the holiday season and with a desire to creatively boost local commerce, several Swiss brands are joining forces to transform a vacant retail space in Bel-Air, near the Grand-Pont, into a vibrant, immersive pop-up store throughout December. The venue is called Glow-Ho-Ho! The Grand-Pont Pop-Up, a nod to Santa Claus’s famous laugh.

A Pop-Up Store in the Heart of Lausanne

Pop-up space from 02.12.2025 to 31.12.2025

HOURS

Monday to Friday: 11:00 - 19:00

Saturday: 10:30 - 18:30

It was upon discovering this vacant space in a prime location in Lausanne that Lynell Switzerland, the region’s cosmetics brand, envisioned a collaborative project: creating a pop-up venue that would benefit both retailers and visitors.

The goal is twofold: to breathe new life into a store that has closed its doors while giving visibility to emerging Swiss brands that do not yet have access to their own points of sale.

Pop-Up Highlights

Lynell Switzerland, the Swiss brand aiming to become the skincare reference in French-speaking Switzerland. Formulas developed in its own laboratory in Lausanne, natural, non-controversial, effective ingredients… and a community growing by the day.

Bel Nada Drinks , offering premium Swiss alcohol-free alternatives made with natural Alpine ingredients such as Swiss pine, rosemary, and spring water, for refined and healthy aperitifs.

Bel Air Swimwear, the Swiss crochet bikini brand, handmade in Brazil in small batches, elevating every moment in the sun into a chic and ethical experience.

Evidentielle, the Swiss brand of natural hair care products, handmade in small batches, restoring softness, strength, and shine to your hair without compromising the environment.

Corridor, Lausanne’s go-to matcha spot, ideal for staying hydrated and treating yourself to a gourmet break.

THITTI, the Swiss recycled clothing brand where every purchase supports environmental initiatives.

Click to find us!